Ways a Bottle Labeler Can Improve Your Home Brew Business – Part 2

In the previous post, we spoke a little bit on how our bottle labeler can effectively improve your homebeer label maker brew business’ production time and costs. The versatility of our beer label maker is based on a number of features designed for ease of use. Choosing your machine from our company comes with features that simplify the operational process from start to finish.  Here are two additional ways in which your home brew business will benefit from using our beer label maker:

  • When using our foot switch label maker, it makes it extremely easy for the user to remove the labeled bottle quickly and insert another.
  • Our label maker makes it extremely simple to establish and follow a pattern that labels bottles properly and swiftly.

Experienced Company Offers Versatility & Quality

Since 1974 our company crews have been honing their label-dispensing skills. In fact, most of our success is based on numerous word-of-mouth references from satisfied customers. We can work with sizes and shapes as small as a test tube and as big as a 1.5 gallon bottle. In addition, we offer a “Satisfaction Guaranteed” warranty that states if you are not completely happy with your beer label maker within 21 days send it back—no questions asked! We are so confident in the results of this machine that we offer a 3-Year Warranty.

For more information about our beer label maker, contact us today at 1-800-325-7303!

Ways a Bottle Labeler Can Improve Your Home Brew Business

You’ve created a special home brew that’s growing in popularity. Take the next step in productivity with a beer bottle label applicator   to upgrade the efficiency of your business. The Bottle-Matic Applicator from Dispensa-Matic is a semi-automatic machine, with the capability to label 500-10,000 items in one day.

The faster you are able to label your brews, the more production value your business maintains. Jump at the chance to increase the production of your home brew business with our beer bottle label applicator that labels products at nearly 1,200 pieces an hour. Our BottleMatic is capable of applying labels to containers .5” to 6” in diameter, with accuracy on all sides.  A beer bottle label applicator from Dispensa-Matic can improve the efficiency of your home brew business in a number of ways, but here’s just two:

  • Put any cylindrical container into the machine and press a foot-operated switch, making for easy, seamless operation.
  • The easy-to-use foot switch applies the label at more than 4.5” per second, making your labeling process quicker than before.

Although we are proud of the fact that our equipment is made in the USA, we do ship our products internationally. To learn more about the availability, customization, and versatility of our products, call 1-800-325-7303 in the United States and 1-573-392-7684 for international customers.

Common differences between American and European wine labels

 

There are a few main differences between American wine labels and European labels. Some information on a wine label is there because it’s required by law, and some information is there because it’s traditional to include it.

American Wines Are Labeled by Varietal Grape

American labels include the type of grape used to make the wine. The variety of grape can only be listed on the label if the wine contains at least 75% of that variety. European labels don’t usually mention the type of grape used to make the wine.

European Wines Are Labeled by Growing Region

European labels include the location where the wine grapes were grown. Climate and soil composition can affect the growth of grapes. This gives wines a variety of subtle flavor differences. The taste of a wine depends on where the vineyard is located. American wine bottles don’t always mention the region where the grapes were grown.

Some Trademarked Names Are on European Labels Only

Certain types of wine have their names trademarked in Europe. Varieties of wine such as Bordeaux, Champagne or Burgundy are named after the regions they were grown in. A wine not grown in these areas can’t have the name on its label. However, American laws allow these names to be used with a qualifier. An American wine labeler can use the names “California Champagne” or “American Bordeaux” for example.

American Labels Mention Sulfite Content

A requirement of American labels is to note that the wines contain sulfites. All grapes have sulfites in them, but most wines have sulfites added as preservatives as well. European wine bottles are not required to mention sulfite content.

Government Health Warnings on Labels

In the United States, all wine bottles are required to state the Surgeon General’s warning about alcohol consumption while pregnant or driving. European wines have no similar requirement.

Label Art Differences Between Countries

Most labels on European wine have a minimalist design. The information on the bottle’s label is more important than a flashy appearance. American labels, however, are more likely to be decorative. There is a great variety of designs on American wine bottles. Some are basic, but many are colorful and creative.

 

For your Bottle labeling needs use a Bottle-Matic for single labels and a Bottle-Matic II for your front and back labels.

What Does Your Label Say About Your Wine

Unique Wine and Beer Labels

Many manufacturers put a lot of work into creating unique wine and beer labels so they’ll be more interesting than other brands. This is a great way to set apart the bottle to catch the eye of shoppers in the store, but it’s also the best way to inject a little personality into the product. bottle_labels

Bottle labels appeal to more people than just potential customers looking for a great drink for their party. Bottle collectors around the world add to their stock piles based on the uniqueness of the bottles rather than the year and type of the wine inside.

One important aspect of a creative label is its ability to infuse culture and beauty into the design like the one seen below in the Vine Parma Wine. The design is beautiful and classy, but in the lines lies more than meaningless swirls. Upon closer inspection, you will notice that there are basic details about the wine like the bar code, alcohol content, distribution information and more spun among the art work, making this a true masterpiece.

Bottle_labels_2One of the best ways to make a bottle label more memorable is by inserting a little humor while still maintaining a classy feel. Laughing Stock Wine takes this approach with their labels, using their stock symbol their name on each bottle. The year is placed below the symbol where it’s easy to see, and the different bottle shapes make them a fun addition to a collection.

Whatever your preference is on sweet wine, you have to appreciate this packaging. The detail on the Honey Moon Wine bottle is attractive, bright, and very creative. There are a lot of bottles that harness this kind of creativity, but the small details like the cork takes this one step beyond the rest.

yellow_bottleThis next set of bottles is a collector’s dream because it is practically a collection within a collection. The Gut Oggau Portrait collection comes from Austria and the labels were designed by the artist Jung von Matt. Each bottle was given his unique signature in the design. The reason there are many faces is because he believed that just as every man has his own preference with drink, every one should be represented. This has led to a generic family grouping with many generations, grandparents, parents, and children.

bottle_s_with_face_labelsThe last label is one that has a fun tradition behind it. The Spooks Ale brand has been the official Ghost Brew for All Hallows for years so the labels are intended to look creepy. While this could easily be a tacky, over-the-top design, this bottle label worked perfectly because the blood spatters and stains that seep in on the edges are merely scary accents that create an atmosphere that fits the theme.

The next time you are picking out the perfect beer or wine for your party, stop for a minute and notice the labels. There is a lot of creativity that goes into some of them. Who knows, if you take some time to start appreciating the character and personality in these labels, you may even end up starting your own unique label collection.

Tips to Improve Your custom Labels

Boosting the sales of your product can be as simple as following some guidelines for the look of you label. Take a look at these tips and start improving your product today.

 

Designing a Successful Bottle Label

bottle colorThe first thing someone notices about a product is its packaging. For bottled products, the label is where all the information and most the creativity is displayed. When you design a bottle label, there are several things that you should pay attention to in order to improve your sales and attract more customers. The basic components of a label are text, colors, and graphics and all of them work together to make a great design.

Text and Readability

The most important thing to remember about the text on the label is to keep it readable. Many fonts are hard to read and if there is any sort of difficulty, the consumer will pass right by your product. This also means that you should pay attention to the size of your text, making sure it is not too small and not too big (so some of it wraps around and out of sight). It is critical to ensure that people passing by can read your entire label.

Another aspect of proper labeling is using words that actually make sense. Pay attention to the way you word your product information on the label. The words should flow smoothly and be easily understood. If your message is not conveyed to the customer, you have lost a sale.

Colors

There isn’t a lot you can do with the actual bottle, since they are fairly standardized, depending on what’s going in them. The label is going to be the only colorful aspect of many products. Bright, bold colors are generally a good idea, since they attract attention better than light colors. It is okay to use some crazy and bold colors on your labels since it is such a small part of the overall look. Just remember to stick with your company colors as much as possible though.

The color of the text should be in contrast to the background. If the words are too similar in color or shade to the background, it will be very difficult to read. If you are determined to use light wording on top of light colors, you can use tricks like adding thick, dark outlines to the letters to make them pop off the label.

Graphics and Branding

The most important graphic you are going to put on your product is your logo. Make sure that it is also big enough for people to notice, even at a glance. There are a lot of benefits to highlighting your logo on your label, but it is especially important for building your brand awareness.

When a product first enters the market, the most common mistake is using graphics that are irrelevant. If your product is bottled water, for example, a logical graphic would be something related to nature rather than a random object like a musical instrument. There are many ways to keep graphics relevant, so just be sure that it makes sense.

A Design for Success

While it may seem that rules can be restricting, they are actually great at helping to direct and harness creativity. Have fun with your label designs. This part of the creative process can seem like a lot of work, but it is also very fulfilling. When you pay close attention to the details of the text, colors, and graphics, you can have a great looking label design that will last for a long time.